Welcome to the Maxanet Blog.
We’ll keep you up to date with research, tools and interesting articles that can help your auction company stay ahead of the pack.
Online Auction Branding Basics For Winning Customers
Welcome to the first article in our new series for online auction startups: Online Auction Branding Basics. As an online auctioneer, you need a strong brand identity that differentiates you from your competitors and makes you memorable. What is branding? A brief...
Online Auction Business Startup Step-by-step Guide
Announcing the Maxanet Online Auction Business Startup Series: A free three-month crash course on how to build an online auction startup success or digitize your current offerings. Over the past year and a half, our lives have gone digital like never before. People...
Grow your Online Auction Business by Capitalizing on Industry Disruptions
The auction industry is experiencing some major disruptions that could mean unique opportunities to grow your online auction business. And as a small business, you have a distinct advantage. Read on to learn more. Legacy auction houses are changing their approach....
An online auction marketing strategy for long term business success
Content marketing is a powerful strategy to grow your online auction business by demonstrating expertise and earning the trust of potential clients. What is content marketing? Imagine you’re looking to buy a boat. Like most of us, you'll start with an internet search...
Current Small Business Trends Bolstering Online Auction Business Growth
How optimistic are you about prospects for your online auction business growth? Without question, the business of doing business has changed for all of us. More and more industries are finding ways to leverage the internet to grow their business and reach new...
How to master starting bids for your next successful nonprofit online auction
There is an art to determining starting bids on items when it comes to nonprofit online auctions. You want to preserve the thrill of a possible bargain, recreate the excitement of a live auction item, and raise money for the cause. Here are three strategies for...
Three key details for a successful online auction
A successful online auction requires preparation. Sure, an online auction offers several important advantages. People can attend from anywhere, there’s virtually no limit on the guest list, and the logistics of finding a venue, coordinating a caterer, and setting up...
3 Non-Obvious Ways Online Charity Auctions Benefit Businesses
It goes without saying that 2020 was a challenging year. Many companies were forced to pivot, downsize, or even close their doors, and non-profit organizations have worked tirelessly to meet the growing needs of their communities. The work of non-profits will only...
How to Adapt to Online Auctions: It’s Not as Hard as You Might Think
To adapt to online auctions, you don't have to stop doing live auctions, but if your customers want both options, shouldn't you? There is a beauty to the live auction setting that technology will never replace. And it shouldn’t. The sights, sounds, smells - we can...
It’s 2021: time to make the leap to auction software!
If you’re still trying to run an auction business with texts, phone calls, spreadsheets, and email, your life could be much simpler if you make the leap to auction software. Odds are you know this, but you still haven't committed. Why? Maybe you resist the switch to...
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